Should You Ask a Millennial to Cook?
Laurie Demeritt, CEO and President, The Hartman Group, Inc. Interest in understanding Millennials has yet to wane. It is a demographic group that has been the darling and devil of marketers. How to influence …
Family meals are good for communities and good for business.
This toolbox and connecting place was created to help you spark your own family meal programs in-store to build stronger communities and stronger customer relationships.
Updates
Differentiate Your Brand with Breakfast at Home
As consumers continue to shop for groceries at multiple locations, it’s more important than ever to differentiate your brand from your competitors. Promoting breakfast at home is a great way to provide your customers with educational information, ideas and meal …
Lessons Learned in Promoting Family Meals
Sometime not too long ago, we officially became a snacking nation. On average, just over half of our eating occasions are now snacking occasions. It doesn’t take much imagination to figure why that is. Family life at the Higgins household is …
Let’s Put Our Plates Together
Over the past two plus years, I have spent time getting to know the Food Marketing Institute team, and what I have observed and appreciate about the organization and their bright, thoughtful team is their passion to make a difference; …